How Creatio’s Low Code Platform Transforms Business Operations and Boosts Efficiency and ROI: Three Real-Life Examples

Low code platforms are software solutions that enable users to create applications with little or no coding. They provide graphical interfaces, drag-and-drop tools, pre-built components, and templates that simplify and accelerate the development process. Low code platforms can help businesses of any size and industry to automate and optimize their business processes, improve customer interactions, and enhance their digital transformation efforts.

Creatio is a leading low code platform that combines business process management (BPM), customer relationship management (CRM), and case management capabilities. Creatio allows users to design, execute, and monitor business processes, manage customer data and interactions, and handle cases and projects. Creatio also leverages artificial intelligence (AI) and machine learning (ML) to provide smart recommendations, predictions, and insights.

In this article, we will look at three real-life examples of how Creatio’s low code platform transforms business operations and boosts efficiency and ROI in different industries and scenarios.

Example 1: Berkshire Hathaway HomeServices’s Franchise Sales and Onboarding

Berkshire Hathaway HomeServices is a real estate brokerage network that operates across the US. The company’s franchise sales and onboarding processes were complex and time-consuming, involving multiple steps, documents, and approvals.

The company used Creatio to automate and streamline its franchise sales and onboarding processes, as well as its marketing and communication activities. The company created a custom application that integrated with its existing systems and provided a unified platform for managing franchise prospects, contracts, and agreements. The application also enabled the company to automate email campaigns, notifications, and reminders, and generate reports and dashboards.

The results were impressive: the company achieved a 40% increase in franchise sales productivity, a 35% reduction in onboarding time, and a 25% increase in email open rates.

Example 2: Heineken’s Trade Marketing

Heineken is a global beer brand that operates in more than 70 countries. The company’s trade marketing activities, such as planning, execution, and analysis of campaigns and promotions, were fragmented and inefficient, involving multiple tools, spreadsheets, and manual tasks.

The company used Creatio to automate and optimize its trade marketing activities. The company created a custom application that integrated with its existing systems and provided a centralized platform for managing trade marketing processes, data, and performance. The application also enabled the company to automate workflows, approvals, and notifications, and generate real-time analytics and insights.

The solution improved the company’s trade marketing efficiency by 30%, increased its campaign ROI by 15%, and enhanced its data quality and accuracy.

Example 3: VIVACOM’s Customer Service and Support

VIVACOM is a leading telecom provider in Bulgaria that offers various services, such as mobile, fixed, broadband, and TV. The company’s customer service and support processes, such as incident management, service request management, and SLA management, were slow and inconsistent, resulting in low customer satisfaction and high churn rates.

The company used Creatio to automate and improve its customer service and support processes. The company created a custom application that integrated with its existing systems and provided a comprehensive platform for managing customer interactions, cases, and requests. The application also enabled the company to automate SLA calculations, escalations, and resolutions, and generate feedback and satisfaction surveys.

The solution reduced the company’s service request resolution time by 76%, increased its customer satisfaction by 18%, and decreased its customer churn by 12%.

Conclusion

These are just some of the examples of how Creatio’s low code platform transforms business operations and boosts efficiency and ROI. Creatio can help businesses of any size and industry to achieve various benefits, such as:

Agility: Creatio allows users to create applications quickly and easily, without requiring extensive coding skills or IT resources. Users can also modify and update applications as needed, adapting to changing business needs and customer expectations.

Innovation: Creatio enables users to leverage AI and ML to enhance their applications with smart features, such as recommendations, predictions, and insights. Users can also integrate their applications with other systems and technologies, such as cloud, IoT, and blockchain, to create innovative solutions.

Transformation: Creatio empowers users to automate and optimize their business processes, improve customer interactions, and manage cases and projects. Users can also align their applications with their business goals and strategies, and measure and improve their performance and outcomes.

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